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IPL now valued at a whopping US$16.4 billion

With a surge of 6.5%, the IPL continues to grow in global appeal.

The Bridge Desk13 Jun 2024 10:02 AM GMT

FanCode Inks 5-Year Deal with AFC for broadcast rights in India

FanCode will hold exclusive TV & digital rights for more than 10 AFC Competitions from 2024-2029.

The Bridge Desk12 Jun 2024 8:28 AM GMT

How Pickleball became an election campaign tool

The new paddle-sport is growing in popularity and made a rather curious appearance in the recent general elections.

Rahul Kargal6 Jun 2024 3:30 AM GMT

The sports infrastructure market: Worth hundreds of crores and growing

Although new and fragmented, a slew of factors are now driving demand for sports infrastructure providers in India.

Rahul Kargal4 Jun 2024 4:02 AM GMT

Powering Performance: This is how smart athletes make data-driven...

Integration of Sports and technology is a new era of sports where athletes and coaches can monitor their movement and...

Subhajit Mazumdar19 March 2024 7:30 AM GMT

Leander Paes, Shrachi Group enter into partnership to build sports...

Tennis legend Leander Paes and Shrachi Group will focus on building centres of excellence in different sports.

The Bridge Desk9 March 2024 8:54 AM GMT

Tennis Legend Mahesh Bhupathi appointed CEO of SG Sports

Legendary Indian Tennis player Mahesh Bhupathi will take over as the CEO of SG Sports in a new role.

Press Release29 Feb 2024 8:57 AM GMT

Experience sports like never before at the Coimbatore Sports Carnival...

Whether you are a sports exponent, enthusiastic learner, or just want to have fun, there is something for everyone. Be a...

The Bridge Desk26 Feb 2024 2:46 PM GMT

Column: Financial independence of athletes as a driver of change in...

Empowering India's grassroots athletes through financial innovation isn't just a goal; it's a catalyst for...

Sanand Salil Mitra1 Feb 2024 11:17 AM GMT

Sunfeast Yippee and Bingo become regional sponsor of Argentina...

ITC Ltd products Sunfeast Yippee and Bingo has become the official regional sponsor of Argentina National Football team.

Press Release1 Feb 2024 6:44 AM GMT

Budget 2024: Sports Ministry allocated Rs 3,442.32 crore- Highlights

Sports Ministry received a boost in their budget going into the Olympics year.

The Bridge Desk1 Feb 2024 5:04 AM GMT

Gujarat Sports Startup Conclave: Sports-ed platform CoLLearn bags top...

Hyderabad’s Gamepoint, a sports tech fullstack company encouraging participative sports has clinched the second position

The Bridge Desk13 Dec 2023 7:15 AM GMT

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