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Global Esports exits competitive gaming, pivots to GE Studios

The Indian organisation is ending its esports operations after winning the 2026 VCT Pacific Stage 2 title, with founder...

The Bridge Desk19 Oct 2026 7:48 PM IST

Golf: DP World extends World India Championship partnership until 2035

The second edition of the USD 4 million golf tournament, the largest prize fund ever offered for a DP World Tour event...

PTI19 Oct 2026 5:49 AM IST

Odisha FC renew Fast&Up Tie-Up as Official Nutrition Partner

The partnership extension brings the sports nutrition brand back as Odisha FC’s official nutrition partner for the...

The Bridge Desk17 Oct 2026 9:17 PM IST

HSBC backs DP World India Championship as Premium Partner

The bank joins the US$4 million DP World Tour event at Delhi Golf Club, running from October 15 to 18, with leading...

The Bridge Desk16 Oct 2026 9:04 PM IST

Mohun Bagan adds four sponsors for the 2026–27 ISL Season

The club has signed partners across ice cream, steel, tools and broadband while continuing its search for a...

The Bridge Desk16 Oct 2026 7:08 PM IST

Hardik Pandya expands SG partnership with signature footwear, apparel

The decade-long association moves beyond cricket equipment with BORN TO BE, a collection featuring 333 limited-edition...

The Bridge Desk15 Oct 2026 8:56 PM IST

D Gukesh partners with OBT Sports for global brand building

The exclusive commercial partnership will focus on brand endorsements, strategic collaborations, and long-term...

The Bridge Desk15 Oct 2026 5:01 PM IST

Boldfit raises over ₹400 crore in Series B funding

Led by Bharat Value Fund, the funding will support the Indian sports and fitness brand’s retail expansion,...

The Bridge Desk14 Oct 2026 5:15 PM IST

Indian Oil commits ₹40 crore to strengthen India’s boxing ecosystem

The two-year partnership with NSDF and SAI will support talent identification, athlete development, coaching, sports...

The Bridge Desk14 Oct 2026 5:04 PM IST

Parthiv Patel co-founds SportzEngage, launches AI cricket platform...

The former India wicketkeeper has teamed up with Kunal Abhishek and Shamik Datta to launch an AI-powered platform...

The Bridge Desk14 Oct 2026 4:56 PM IST

Virat Kohli makes LinkedIn debut, draws attention with first post

The Indian cricket star’s first post on the professional networking platform attracted strong early engagement as he...

The Bridge Desk14 Oct 2026 2:12 PM IST

Capri Sports and AIFF sign 15-year deal to develop Indian women’s...

The partnership with AIFF covers commercial development and marketing of the Indian Women’s League and IWL 2.

The Bridge Desk12 Oct 2026 9:07 PM IST

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