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How Affiliate Marketing is Transforming the Sports Industry

Affiliate marketing is driving the future of sports, boosting fan engagement, digital growth, and revenue across...

The Bridge Desk3 May 2026 6:53 PM IST

Indian squad for 2026 ICC Women's T20 World Cup announced – Complete...

Harmanpreet Kaur will lead the Indian team at the 2026 ICC Women's T20 World Cup.

The Bridge Desk2 May 2026 6:52 PM IST

1952 to 2026: India's history at Thomas Cup

India made its Thomas Cup debut in 1952.

Medha Sharma2 May 2026 3:46 PM IST

Thomas Cup 2026: Lakshya Sen to miss India's semi-final against France

Ayush Shetty, Kidambi Srikanth, and HS Prannoy will feature in singles matches for India.

The Bridge Desk2 May 2026 3:19 PM IST

Thomas Cup 2026: India enter semi-final for second time; medal assured

India will face Japan or France in the semi-finals.

The Bridge Desk1 May 2026 9:28 PM IST

WATCH: 7-year-old Ishank swims Palk Strait under 10 hours

Ishank Singh, a Class 3 student from Ranchi, successfully swam the Palk Strait in 9 hours and 50 minutes.

The Bridge Desk1 May 2026 8:17 PM IST

World Athletics Relays 2026: Animesh Kujur, Vishal TK to lead India’s...

All you need to know about the 2026 World Athletics Relays, scheduled to take place on May 2-3 in Gaborone, Botswana.

The Bridge Desk1 May 2026 7:50 PM IST

AIFF announces Indian team for AFC U17 Men's Asian Cup – Check...

A 23-member Indian team will vie for a spot at the 2026 U17 FIFA World Cup.

The Bridge Desk1 May 2026 7:15 PM IST

The rise of compound archery in India

India had won seven medals, including all five gold in compound archery at the delayed 2023 Asian Games in Hangzhou.

Medha Sharma1 May 2026 6:56 PM IST

A Stick to Fight Back: How Kolkata's Entally Hockey Academy gifts...

Registered in 1997, Entally Hockey Academy is one of the oldest hockey academies in Kolkata.

Sayan Chatterjee1 May 2026 3:26 PM IST

ITTF World Team C'ships: Indian men's & women's teams advance to...

Both teams bag three wins from the three ties to top their respective groups and move to the knockout round.

The Bridge Desk1 May 2026 10:40 AM IST

Indian selection trials for World Yogasana C'ships in Sonipat

All you need to know about the Indian selection trials for the 2026 World Yogasana Championships.

The Bridge Desk30 April 2026 9:59 PM IST

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