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Manika Batra becomes latest face of sports brand ASICS

Manika Batra has signed to become the face of ASICS sportswear.

Manika Batra becomes latest face of sports brand ASICS
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By

Karan Vinod

Published: 16 Oct 2019 9:22 AM GMT

India’s top-ranked female paddler Manika Batra becomes the new ASICS brand athlete. In the last year and a half or so, the Commonwealth Games gold medalist in addition to her record haul of four medals at Gold Coast besides a bronze medal at the mixed doubles event in Jakarta – catapulted to celebrity status in table tennis. Very soon, she became a household name as young girls looked up to her as they aim to replicate her success in the sport.

Speaking at the store, she said “As a table tennis player, it is important to be comfortable on your feet and quick to respond to your opponent’s strike. I have tested ASICS footwear and found it to be the best match for my attacking game. Their shoes keep me light on my feet, and the gel technology gives me an added advantage in terms of bounce and agility”.

Manika Batra is looking to improve her world rankings in order to qualify for Tokyo 2020.

"Manika Batra has made our country proud and I am extremely excited to announce our partnership with her as she truly resonates with the brand ethos and is a symbol of female strength. We aim to encourage more and more women to get moving and achieve their highest potential through sports and fitness,'' Rajat Khurana, Managing Director - ASICS India Pvt. Ltd said on the association.

Also Read: With unprecedented fitness levels, Manika Batra is here to stay

Currently ranked 74th, the 24-year old will be aiming to enter the top-50 of the world ranking by the year-end in order to establish her chanced of qualifying for the Olympics. With tournaments like Swedish and Bulgarian Open coming up, it will offer her the chance to improve her rankings and qualify for Tokyo 2020.

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